In response to a nationwide level 4 lockdown, and in keeping with their brand pillar of connecting New Zealanders through music, the Spark Sessions were launched in April 2020.
Spur was engaged to project manage this live streamed music series featuring a selection of the best Kiwi musicians and bands. Working with The StreamShop, Spur helped Spark bring a slice of Kiwi goodness into the homes of thousands of New Zealanders when they needed it most, while simultaneously supporting the local music industry. The platform included live chat feedback with the artists, personal anecdotes about life in lockdown, and lessons in creativity.
