Spur was briefed to create an event identity and suite of visual assets for the annual Lexus Design Awards. The event’s purpose is “to create a brighter future” and targets design students across the country. The identity needed to tie in with the annual theme of design & innovation.
Our scope of services included:
- Concept design ideation
- Event identity design & key visual
- Design and production of printed brand assets
- Design and production of digital brand assets