In a competitive pitch, Yale briefed Spur to deliver an interactive brand experience that would help position Yale at the forefront of DDL technology.
SPUR created an informative and interactive site with various locks displayed and available for consumers to engage with. The key draw point to site was a custom built oversized digital door lock where you could win spot prizes as well as the chance to win the grand prize of $5k. Spur managed the campaign from end to end and took the setup to several locations throughout New Zealand.
Our scope of services included:
- Campaign Management
- Creative Development
- Design and Production
- Digital Amplification
- Promotional Staffing
