Studio Brief:

Create an experiential campaign for Steinlager during Rugby World Cup by transforming a partner bar into an immersive match day brand activation. Bring to life the ritual of 'raising a Steinlager' to celebrate success.

Scope of Services:

  • Development of a key visual
  • Experiential concepting and design
  • Spatial design – 3D renders
  • Large-format graphics and venue fitout
  • Digital content (app design and LED screens)

Project Tags

  • Design

Steinlager Ritual Glasshouse 9B

SteinlagerxRWC 30

SteinlagerxRWC 41

Steinlager Ritual Glasshouse 52


Project Tags

  • Design