When Corona presented the challenge of finding a new and exciting winter experiential platform, Spur suggested partnering RAL to create a pop-up bar from a dis-used shelter on the mountain.

"The Schuss Haus" was once an iconic restaurant and bar, located half way up Whakapapa ski field. Thanks to Corona, it's back and the breath-taking views of Ngarahoe create the ultimate backdrop for an après ski Corona. Spur activated the zone on bluebird weekends throughout the season with live music, DJ's, a Burton demo board station and an Instagram hashtag printer.

Sales and engagement numbers exceeded all expectations and the bar will be back in 2018.

  • Concept development
  • Design, renders and build
  • Production planning and management
  • Promotional staffing
  • Theming and dressing

 

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS

CORONA SCHUSS HAUS